Why Trademarking Your Brand is Important

Consumers are exposed to trademarks on the daily. Some famous trademarks include Apple, McDonald’s, Coca-Cola, and Google. Consumers subconsciously regard popular trademarks as actual products rather than their respective brands. Thus, trademarks hold considerable value and can help your business grow. Startups and small businesses can come up with unique words, phrases, or symbols to set […]
What is Meant by Trademark Conflict Search?

The registration process is complex and filled with legal proceedings, and a crucial part of that process is trademark search, which occurs before the application is even drafted. The trademark registration application is submitted to the United States Patent and Trademark Office (USPTO). They have the right to reject an application based on similarity, the […]
What Happens After You File Your Trademark Application?

Now that you have gone through all the hassle of filing your trademark application and getting registered, what happens next? Since it is a legal process, you must stay up-to-date with the newest guidelines of the USPTO to remain registered and protect your intellectual property. This article will discuss the aftermath of successfully registering your […]
Do You Need an Attorney for Trademark Registration?

Your trademark is integral to your brand. It provides invaluable assets and builds customer loyalty. When trademarking your word, symbol, or phrase, you protect your business’s intellectual rights and properties from infringement. This also helps you identify yourself to your consumers, letting them know who is providing the product or service. So, the question arises, do […]
